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- Ensure all your images are centered on a white background with no watermarks or other distracting blemishes.
- The higher the quality of image the better - provide the highest resolution available, especially in an era of large of retina and high-resolution display (minimum 400 x 400 pixels)
- Do not include any sale, special offer or price information on the image - it will not always be accurate, especially in different currencies, and you'll lose customer confidence.
- It is always better to have multiple images for each product. Show the customer the different angles and features at the time of purchase.
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The attributes you include have two key purposes when interacting with the customer - one is ensuring you have the variant they require available, and secondly you are reassuring them that the title, image and description are accurate.
Each attribute options operates in two ways as not only is it a drop-down of the size / colour options for the customer to select, but it is also a method of filter the search or category page to locate the combination they desire.
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It is far easier to convince a customer to purchase if the product information presented to them is a brand they know - your first barriers to purchase are removed. Therefore it is vitally important to ensure you provide a case sensitive brand, not only in the Brand field but also in the Title.
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