In order to be able to show your product listing to best effect to our customers around the world, Fruugo requires a product data feed. We need to retrieve this feed frequently to keep stock levels accurate and thereby improve the customer experience.
The method used to get product information into the Fruugo system is via a suitably constructed product data feed. This feed contains the information which the Fruugo system requires to be able to correctly display your products to the customer, correctly calculate the cost (including shipping and sales tax where appropriate) to shoppers in all of the Fruugo countries.
Mandatory Feed Requirements
Both of our data formats allow the Fruugo system to utilise one data feed to display your products across all our countries. The specifications are straight-forward and easy to create which allows you to quickly integrate with Fruugo.
There are only 11 mandatory fields in the Fruugo CSV and XML formats to ensure you can get up and running as soon as possible. The remaining fields, although not compulsory*, are there so that we can fine tune your experience to get you the most sales possible. Throughout this process the Fruugo Integration Team will be on hand to advise on submitting a feed that ensures your products are set-up correctly
Two digit ISO code (Upper Case) is used to limit a product to listed countries if they have a different restriction to your default account settings. It is an “include” list and for multiple countries should be separated by spaces. For example: IE FR DE. The country codes must be those supported on Fruugo (as listed in Fruugo Countries > Countries; Languages & Currency codes).
Note: The field should be left blank if the product does not have a country restriction that differs from your default account settings.