Our system will handle the brand by comparing the brand value provided in the feed and matching it against Fruugo created brands to globally present your branded products on our brand pages.
Purpose of the brand
The brand of the product assigned to the 'Brand' field of the feed and displayed on the site should be the brand of the product and trademarked manufacturer. If the brand matches one of our pre-created global brands it will automatically map. If the brand value you have provided on some products as a new brand that we are able to identify as a recognised brand, it will be created as a new brand and mapped accordingly.
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